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Direct booking, or reservations made directly through the central reservation, is the most profitable sales channel as it doesn't incur commission fees to sales agents. In the past, direct bookings were made via dedicated phone numbers for hotel room reservations. With the advancement of IT, direct booking is now predominantly conducted online through websites, eliminating time and location constraints. The primary competition for direct bookings comes from Indirect Booking, commonly known as OTA (Online Travel Agent), which typically charges commissions ranging from 15% to 25%. Maximizing sales through direct booking also maximizes operational revenue profitability. The potential of direct booking can be gauged from the magnitude of existing indirect bookings. Therefore, one key to the success of direct booking is converting as many indirect bookings as possible to direct bookings by running comprehensive campaigns within the hotel and targeting guests originating from indirect bookings. Starting from the check-in process at the front office, receptionists promote direct booking to guests who have booked rooms through indirect channels, in the hope that these guests will make future bookings directly. Additionally, utilizing all available media in the hotel for direct booking campaigns, including print, electronic, and audiovisual media, is essential. Peter Drucker famously said, "You can’t manage what you don’t measure." Positive progress can't be seen unless measured to determine what is improving and what is not. Therefore, it's beneficial to periodically review based on prepared statistical data to objectively determine the effectiveness of the program. Here are 5 Tips to Increase Direct Bookings: 1. Develop a responsive, attractive, user-friendly, mobile-friendly (Android & iOS) sales website equipped with a Booking Engine and Payment Gateway. Maximize traffic through SEO (Search Engine Optimization). 2. Offer consistently special or better prices compared to OTAs. Compensate for OTA commission values within the selling prices. 3. Supplement with positive reviews or comments from guests who have stayed and provide scores if possible. 4. Implement a Loyalty Program with point rewards connected to the central reservation. 5. Offer diverse payment methods to facilitate buyers' transactions. Include various payment methods such as Credit Card, Debit, Virtual Account, Convenient Store, E-Wallet, E-Credit Card, Paylater. About Writer : Ojahan Oppusunggu : Former Technical PM – DTS ACCOR Indonesia & Malaysia, Former CTO of Topotels Hotels & Resorts, Former Director of Technical & Technology of Artotel Group and Currently as Project Director/Owner Rep. Kapuk Hills Hotel Jakarta – Handwritten Collection.

Several months before the hotel begins operations, sales activities for the hotel should already commence. By starting sales before the hotel opens, the goal is to have guests filling the hotel from the very first day of operation. Subsequently, the occupancy rate can quickly increase over time. Generally, a hotel needs an occupancy rate of around 30% to cover its operational costs. Therefore, for a newly opened hotel, working capital needs to be prepared to cover the shortfall in operational costs during the initial months of operation. The speed at which the occupancy rate increases depend significantly on the comprehensiveness and aggressiveness of the sales program implemented. Generally, it takes between 3 to 6 months for a newly operating hotel to become self-funded. To maximize hotel sales, all hotel sales channels must be optimally utilized. Below are the sales channels according to their market segments: - FIT (Free Independent Traveler) : Individuals or small groups (less than 5 people) who make their own reservations for independent travel:    - Walk-in   - Direct reservations  - OTA (Online Travel Agent)    - Corporate    - Government    - Travel agent    - Wholesaler - GIT (Group Inclusive Tour) : Groups of more than 5 people with a pre-arranged itinerary and special pricing:    - Government    - Corporate    - Travel agent    - Wholesaler Every newly operating hotel requires sufficient time to achieve optimal hotel performance. In the long run, the principle of "Don't put all eggs in one basket" is advisable. Therefore, it's beneficial for the portfolio of market segments mentioned above to be fully operational. There is a correlation between hotel performance and the number of accounts registered in the hotel system. Thus, monitoring the growth of hotel accounts regularly allows for analysis and exploration of potential opportunities that can be pursued. Each market segment has its own characteristics and requires different approaches, resulting in varying response speeds from each segment. Normatively, in terms of response speed, the market segments follow this order: - Online bookings, whether through direct booking (Central Reservation) or OTA (Online Travel Agent) - Government market - Travel agents - Corporate contracts By applying the right pricing and market penetration strategies for each market segment, optimal hotel performance can be achieved within a relatively short period. Therefore, analyzing existing statistical data from each market segment is crucial to understanding market conditions. As an example, here are some OTA market segment data from Traveloka for Topotels Hotels & Resorts in the first quarter of 2017. Across 18 hotels in various cities in Indonesia, with nearly 20,000 rooms, the summary is as follows: From the statistical data, it's evident that more than 60% of OTA guests book on the same day. Less than 10% of bookings are made more than 5 days in advance.   In terms of length of stay, the majority of OTA guests stay for just one night (over 80%), while those staying more than 3 nights make up only around 11%. The government market segment is acquired through processes such as tenders or comparisons with competing hotels when a relevant event is to be held by the concerned institution. Hence, the amount of business gained from this market segment is somewhat influenced by the hotel's ability to win such tenders. To attract guests from the corporate market segment requires relatively greater effort compared to OTA and government markets. This is because typically, when a hotel starts operating, these companies may already have contracts with established competitor hotels. Therefore, these companies need to be convinced that the newly opened hotel offers advantages over its competitors. However, once the market is established, the corporate segment consists of repeat guests who are loyal, ensuring relatively stable long-term production. About Writer : Ojahan Oppusunggu : Former Technical PM – DTS ACCOR Indonesia & Malaysia, Former CTO of Topotels Hotels & Resorts, Former Director of Technical & Technology of Artotel Group and Currently as Project Director/Owner Rep. Kapuk Hills Hotel Jakarta – Handwritten Collection

We are calling all lovebirds! Seeking a honeymoon paradise? Discover the magic of honeymoons at Svarga Resort in Lombok's famed Senggigi area.  In this interview, General Manager Zulpadli reveals how they craft unforgettable honeymoons with unparalleled service, romantic touches, and personalized experiences. Dive in and discover why Svarga Resort should be your honeymoon haven! Today, we'd love to hear about Svarga Resort Lombok and its focus on attracting honeymooners. Zul:  Thank you for having me. At Svarga Resort, we specialize in creating unforgettable experiences for honeymooners. We understand that a honeymoon is a once-in-a-lifetime journey, and our dedicated staff is committed to exceeding expectations and making it truly magical. Can you elaborate on what sets your staff apart in terms of service for honeymooners? Zul:   Absolutely. We go beyond the typical hotel service. Our staff undergoes rigorous training to become honeymoon specialists. They anticipate every need, from pre-arrival honeymoon package customization to arranging romantic in-room amenities and personalized excursions. We want each couple to feel like royalty throughout their stay. That level of detail sounds impressive. Can you share some examples of these special touches? Zul:   Certainly. Upon arrival, we can arrange for flower arrangements, chilled local drinks, and a private welcome dinner on the garden, draw relaxing baths with aromatherapy oils, and even arrange for couples' massages or in-villa breakfast served on your private pool villa . Those are some truly luxurious experiences.  How about activities for honeymooners? Zul:  We offer a variety of experiences tailored for romance and adventure. Imagine a private sunset cruise followed by a candlelit dinner on a secluded beach. We can also arrange for snorkeling trips to discover the vibrant coral reefs, private yoga sessions overlooking the ocean, or even helicopter tours for a breathtaking aerial view. It sounds like you've curated a wide range of experiences.  Do you cater to specific honeymoon themes or interests? Zul:   Absolutely. We understand that every couple is unique. We can customize experiences for wellness enthusiasts, adventure seekers, or those who simply want to relax and rejuvenate. Whether it's a private cooking class with a local chef, a guided hike through the lush rainforest, or a cultural immersion experience, we can create a honeymoon itinerary that reflects their passions. That level of customization is commendable.  Now, let's talk about location.  Your resort is situated on Senggigi Beach Area, isn't it? Often considered the crown jewel of Lombok Island, what makes this specific location so ideal for honeymooners? Zul:   Absolutely! Senggigi Beach is a perfect choice for honeymooners seeking a breathtaking backdrop for their romantic getaway. The pristine white sand, crystal-clear turquoise waters, and swaying palm trees create an idyllic setting. Plus, the beach offers stunning sunsets that paint the sky with vibrant colors, making it an unforgettable experience for couples. Thank you, Mr. Zulpadli, for your time and insights. Svarga Resort sounds like a perfect paradise for honeymooners. Zul:  Thank you for having me. We look forward to welcoming honeymooners from around the world to experience the magic of Svarga Resort

Bali & Lombok's dazzling islands beckons travelers with its pristine beaches, vibrant culture, and unforgettable island paradises. But navigating between these gems can be a challenge. Thankfully, Gili Fast Boat, founded by the visionary Ms. Kadek Yogiani, swoops in to make your island-hopping dreams a reality. Seamless Connections, Unmatched Reliability Gili Fast Boat isn't just another fast boat service. They're the epitome of convenience and reliability. Their extensive network covers some of Indonesia's most sought-after destinations: Bali, Lombok, the Gili Islands, Nusa Penida, and Nusa Lembongan. With Gili Fast Boat, hopping between these paradises becomes effortless – simply choose your itinerary and let them handle the rest. The Power of Partnership: Beyond the Boat Gili Fast Boat understands that a fantastic island getaway goes beyond just the boat trip. That's why they've established exceptional partnerships with hotels and travel agents across their service areas. This translates to a seamless experience for you.   Imagine this: you book your fast boat tickets with Gili Fast Boat, and they not only take you to your chosen island but also have exclusive hotel deals or pre-arranged tours waiting for you upon arrival. It's a one-stop shop for crafting your perfect island adventure. Ground Handling Expertise: Every Step of the Way Gili Fast Boat takes pride in its commitment to excellence. Their dedication extends beyond the high seas.  In each destination they serve, they boast a dedicated ground handling team.  This ensures a smooth transition from the moment you arrive at the port to your final island destination.  No need to worry about navigating unfamiliar territory – the Gili Fast Boat team will be there to assist you with luggage, transportation, and any questions you may have. Experience the Gili Fast Boat Difference Whether you're a seasoned traveler or embarking on your first adventure, Gili Fast Boat is your perfect partner. They offer: Extensive network:  Explore the gems of Bali, Lombok, the Gilis, Nusa Penida, and Nusa Lembongan with ease. Seamless connections:  Book your fast boat tickets and let Gili Fast Boat handle the travel logistics. Unmatched partnerships:  Enjoy exclusive hotel deals and pre-arranged tours through their network. Expert ground handling:  Receive assistance at every step of your journey, from arrival at the port to your island destination. So, ditch the travel planning stress and embrace the island life.  With Gili Fast Boat, your unforgettable Indonesian adventure awaits!  Visit their website today and start creating memories that will last a lifetime. Book Your Tickets Now! Embark on unforgettable island experiences with www.gilifastboat.com Let’s sail away to paradise!. Our team is here for you. Chat or call directly to +62-819-990-87124 or +62 877-4056-2919. Quick responses guaranteed! Contact Details Ms. Kadek Yogie Phone: +628197880529 Email: info.gilifastboat@gmail.com

Dreaming of an escape that's equal parts relaxation and exploration? SEVN Legian, your tranquil oasis in the heart of Bali's vibrant Legian district. Your Home Base for Unwinding: SEVN Legian offers a delightful retreat, perfect for unwinding and soaking up the island's laid-back charm. Whether you're a solo traveler, a couple, or a group seeking a carefree vacation, our welcoming atmosphere caters to all. Prime Location for Adventure: Situated just steps from the pristine sands of Legian Beach, SEVN boasts an unbeatable location. Dive into the refreshing turquoise waters or simply relax on the sun-kissed shores.  But that's not all! Our central position grants easy access to the bustling energy of Kuta and the sophisticated vibes of Seminyak. Explore world-class restaurants, trendy boutiques, and iconic attractions – all within walking distance or a short ride away. Unwind and Recharge at SEVN: After a day of exploring, return to SEVN for a refreshing dip in our stunning rooftop pool. Take in breathtaking panoramic views while sipping on your favorite cocktail at the adjoining bar. Feeling rejuvenated?  Indulge in a pampering massage at our Chayana Massage Center, melting away any travel stress. Find Your Perfect Room: SEVN offers a variety of comfortable room options to suit your needs and preferences. Choose from our Superior, Deluxe, Deluxe with Balcony, or Junior Suite accommodations. Each room provides a relaxing haven to unwind after a day of adventure. Ready to Craft Your Balinese Escape? Book your stay at SEVN Legian today and experience the perfect blend of relaxation and exploration. Immerse yourself in the island's vibrant culture, pristine beaches, and endless adventure – all at your doorstep. SEVN Legian: Your gateway to an unforgettable Balinese experience.

Join us for a Coffee Catch-up in Mandalika, Lombok, Indonesia, featuring insights from STAAH, KAI Hotel Solutions, WINCLOUD Property Management System, Mandalika Hotel Association and ID Hotelier as the media partner. Join us for an interactive discussion aimed at refining your distribution strategy increasing your revenue. Speakers: Nur Wulan T., Leo Tan and Nia Karuniasih Reserve your spot now: https://go.staah.com/coffee_catch-up_with_staah_mandalika

Punta Cana, June 2024 - Archipelago International, the largest private hotel management company in Southeast Asia, has officially partnered with CLERHP Estructuras S.A. to manage the Grand Aston Golf Hotel & Residences at Larimar City & Resort, Punta Cana, Dominican Republic. Punta Cana is a city located in the La Altagracia Province at the eastern tip of the Dominican Republic, an island nation bordering the Caribbean Sea. The prestigious 5-Star Grand Aston Larimar City Golf Hotel & Residences  will feature 150 luxurious hotel rooms alongside 94 exclusive branded residences and villas. The hotel and residences will be situated adjacent to the resort's golf course and the golf theme will be prominent throughout. The development promises an immersive experience with indoor golf simulator facilities and floodlit practice areas. Adding to the allure,  Aston Towers Larimar City  will showcase 432 branded residences across three majestic towers. The property will have multiple food and beverage outlets, a spa, gym, and a large outdoor pool area. Paradise Tower by Harper  will introduce 144 branded residences in one tower, marking Archipelago’s third Harper  branded project in the Americas. All three projects will be in Phase 1 of construction. “We are delighted to continue to build our partnership with the CLERHP team and to announce the Grand Aston Golf Hotel and Branded Residences project at Larimar City. This project is conceptualized and designed as a haven for golf enthusiasts and their families, within a spectacular development that is designed like a Mediterranean resort and which it will set the benchmark in sustainable urban development” said José Luis Leonardo, Vice President of The Americas, Archipelago.   “Archipelago’s global experience, technological capabilities, and innovation across different hospitality models has been a key factor to its appointment in such an exclusive and unprecedented project like Larimar City. Our strategic alliance with CLERHP Estructuras will ensure the delivery of unique hotel and branded residences projects in Larimar City and lead to enhanced returns for all stakeholders” said Gerard Byrne, Managing Director, Archipelago.       The CEO of the publicly quoted CLERHP Estructuras, Juan Andrés Romero  concludes that   "Archipelago's entry into Larimar City is in perfect harmony with our initial goals of quality in management and service provision for the city's residents. The international group's commitment to the project is further proof that our company has the trust of tourism and hospitality leaders and deserves market confidence as one of the best investment options. We will continue to bet on innovation and excellence in every operation and project, with the aim of maintaining our leadership position in the sector." For more information, please visit www.archipelagointernational.com  or follow official Instagram at @archipelagointernational . About Archipelago International Archipelago International is Southeast Asia’s largest privately owned hotel management group, with over 45,000 rooms in 200+ locations across Southeast Asia, Oceania, the Middle East, Africa and the Caribbean. It has a rapidly expanding portfolio in the Americas region with 5 operating hotels and resorts (3,242 rooms) and a development pipeline of 9,500+ rooms across 30+ upcoming projects. The company provides hospitality and advanced technology solutions for hotels, resorts and residences through its 12 award winning brands including Aston, Huxley, Alana, Avanika, favehotel, Harper, Quest, Neo, Kamuela and Powered by Archipelago among others. These brands are positioned in different market segments, from budget to luxury hotels, resorts and residences. Its consistent growth, variety of hotel brands, and adoption of advanced technology have been key factors in its success and expansion in the hotel industry. About CLERHP Estructuras CLERHP Estructuras, S.A. is a publicly traded multinational on the Spanish stock market, becoming the most profitable company on BME Growth in 2023. Their leadership in the design, calculation, and construction of structures continues to set the standard for innovation and excellence. With a consolidated track record, the company demonstrates its commitment to quality, sustainability, and efficiency in each project. The group has offices and branches in Spain, Paraguay, Uruguay, and Bolivia, where they develop high-value-added projects for their clients, with a multidisciplinary engineering team, a significant commercial portfolio, an innovative financial model, and in-house R&D+i developments. With Larimar City & Resort, the Clerhp group enters a new real estate promotion business line, leveraging the accumulated experience over the years in the international environment. About Larimar City & Resort The most innovative and ambitious real estate project in Punta Cana is already an international reference in sustainability, environmentally friendly, connecting people with nature, and promoting healthy outdoor leisure. Landscaped areas, trails, and sports lanes surround the 145 towers of the city (over 20,000 homes), facilitating mobility on foot or by bicycle and connecting residents with a unique natural space. Larimar City is sustainable, utilizing renewable energy sources, wastewater reuse, and water purification to optimize all resources.  The resort city seamlessly integrates all imaginable services and amenities in a privileged environment: hotels, university, schools, hospital, health centers, business, commercial and sports areas, an 18-hole golf course with villas, extensive green areas with lakes surrounded by parks, and over 3 kilometers of artificial beaches on the boardwalk hosting various dining and leisure businesses with spectacular infinite views. Media Enquiries: Sari Kusumaningrum Senior Director of Corporate Communications & PR Archipelago International sari.k@archi.email

Accurate, affordable and scalable – with STAAH AONE Hotel Jakarta found just the solution they were looking for to support efficient distribution. Great location. Great space. AONE Hotel Jakarta is a four-star hotel , elegantly designed to appeal to the modern traveller. It is generously sprinkled with luxuries which combined with its warm hospitality leave its guests smiling when they walk out of the doors. Conveniently located in Jl Wahid Hasyim the financial and diplomatic district of Jakarta, it features 150 beautifully appointed rooms, an indoor pool, a fitness centre, spa and free WiFi. Since its opening in 2016, AONE has been a preferred destination for both leisure and business travellers. On the hunt for a more robust technology partner At the heart of every modern property is a smart distribution technology , one that does uses data to inform rates and inventory optimisation. Then it uses real-time connections to ensure that updates across all channels are seamless and quick, honouring the rate parity agreements with Online Travel Agents (OTAs). These are not wishes, but minimum needs for a hotelier to survive and thrive in these competitive times. At the end of 2018, AONE Hotel’s team realised their channel manager did not make the cut when it came to rate disparity between OTAs. Updates from their previous system were not quick enough, and ridden with errors , causing rate differences. In an online world, where the digital word by other guests (a.k.a. online reviews ) matter, AONE Hotel also found itself on the backfoot to capitalise on their high guest ratings. An easy, painless, solution The implementation was quick and with support from STAAH’s customer support team, available locally , the AONE team was set-up and trained to use STAAH’s Channel Manager and Online Reputation management tools in no time. Along with meeting AONE Hotel’s need for rate parity, STAAH’s insights provide an opportunity for the team to assess pricing and address the rate challenges that it presented. STAAH insights provide key visibility on business and market performance along with detailed, digestible reports such as parity, channel mix and pace reports . The addition of ReviewMinder by STAAH was equally simple . Once enabled, online feedback from guests simply flows through to AONE’s website. It also allows the Aone team to manage feedback and respond from one central dashboard, as well as analyse the sentiment and respond by making operational or business changes as required to keep the sentiment positive. Positive results and a fruitful partnership STAAH measures in where it matters most, delivering more bookings and helping AONE Hotel Jakarta improve their revenue. Efficiencies have been made along the way with reduced administration effort by the AONE team, and the error rate on OTAs is down – rate disparity is a thing of the past. Best part, all this comes at a price that doesn’t break the bank! Find out more about AONE Hotel on their website aone-hotel.com Source : www.staah.com

CAM RANH, Vietnam (July. 10, 2024) – Vietnam’s Alma Resort has been called out as the top resort in Southeast Asia, the No. 2 resort in Asia, and No. 9 resort worldwide in this year’s Travel + Leisure’s World’s Best Awards.  The US-based publication announced the winners of its World’s Best Awards on July 9, with Alma scoring 99.2 on the awards’ 100-point survey.  The World’s Best Awards are widely considered to be one of the two most important awards in the worldwide hospitality industry. Readers voted for their favourite hotels, destinations, cruise lines, airlines, railway journeys, and more. According to Travel + Leisure , “hundreds of thousands” of readers “respond every year, making T+L World’s Best Awards the industry leader. Ratings help define excellence in travel and guide fellow travellers to the best of the best.”   “A 30-hectare stunner on Cam Ranh Peninsula in southern Vietnam, Alma Resort not only holds the title of best hotel in Southeast Asia, but also one of the best in Asia and the world. ‘Alma is exceptional,’ wrote one T+L reader, calling out its laundry list of ‘incredible facilities.’ This comprises 12 (yes, 12) swimming pools, a water park with a lazy river, and other kid-friendly to-dos like a science museum and cinema. But grown-ups will be spoiled for choice, too, thanks to a spacious spa and 14 restaurants and bars that include a fine-dining Italian venue and the beachfront Atlantis with fresh, local seafood. Add to that beautiful accommodations, some with private pools, and service that one T+L reader called ‘phenomenal,’ and you have a recipe for a perfect beach vacation,” Travel + Leisure’s associate editorial director Alisha Prakash wrote about Alma.   “Oceanfront Alma, on the Cam Ranh Peninsula just south of Nha Trang, Vietnam, is a full-featured beach resort with 12 pools, 14 restaurants and bars, plenty of kid-friendly activities, a spacious spa — and even an on-property farm from which many ingredients are sourced,” wrote Travel + Leisure’s news director Paul Brady and special projects editor Jess Feldman.   Alma’s managing director Herbert Laubichler-Pichler said the resort’s “tireless and dedicated” team and “hugely supportive” owner were “utterly thrilled” with the recognition.  “We’ve come so far and have achieved so much since Alma’s debut in December 2019 and it is such a privilege for an independent Vietnamese resort to be named among the world’s best,” he said.       “In this year’s World’s Best Awards, readers’ favorite hotels span far and wide, with 38 countries making an appearance on the 2024 list. Properties in destinations like India and Southeast Asia are among the highest scorers this year, along with 16 stellar U.S. properties. At each hotel, voters were wowed by the style and the service of the top 100: Every winner scored higher than 97 on our 100-point survey,” Travel + Leisure said .   The list of World’s Best Awards 100 hotels is here: https://www.travelandleisure.com/wba-2024-hotels-world-8661177   The list of the Top 25 Asia and Southeast Asia Resorts of 2024 is here: https://www.travelandleisure.com/wba-2024-resorts-southeast-asia-8660685     Global recognition for Alma from Travel + Leisure  this month follows Travel + Leisure Southeast Asia, Hong Kong and Macau  last month naming Laubichler-Pichler “Vietnam’s Best General Manager” in the “Travel + Leisure Luxury Awards Asia Pacific 2024”. Readers of Travel + Leisure Southeast Asia, Hong Kong and Macau  also voted Alma in the top five of the “Best Hotel Pools in Vietnam” category.   To contact Alma or to make a booking, please visit alma-resort.com , call +84 258 399 1666 or email info@alma-resort.com           -ENDS- About Alma   Situated on Vietnam’s emerging Cam Ranh peninsula fronting Long Beach, Alma resort commands some 30 hectares of inspiring ground. Emblematic of Vietnam's maturation as a destination, the bold and spacious integrated resort offers 580 oversized suites and pavilions that all afford sweeping vistas of the ocean, including contemporary three bedroom oceanfront pavilions each totalling 224sqm with a living room, four bathrooms and a private pool. Alma features a broad spectrum of restaurants helmed by top chefs, a food court with an array of local and international cuisine, as well as a sports bar, pool bar and beach bar. Other highlights include 12 swimming pools cascading down to the beach and a waterpark with a lazy river, slides, wave pool and kids pool. Other highlights include a 13-treatment room spa, 75-seat cinema, convention centre, amphitheater, science museum, gymnasium and yoga room, 18-hole mini golf course, a youth centre with virtual reality games, a kid’s club, golf simulator, onsite sustainable farm and even an 'Alma Mart' mini supermarket.

Jakarta, 3 June 2024  - As the school holidays approach, families across Indonesia are eagerly planning their much-needed break. This year, Archipelago International, Southeast Asia's largest hotel management company, is stepping up to offer a remarkable promotion that promises comfort and significant savings. The "School Holideals" promotion is set to create unforgettable memories for families, offering exceptional deals on stays at participating hotels across the country. School Holideals promotion provides guests with the opportunity to enjoy comfortable accommodation with a variety of additional benefits. Enjoy free breakfast for two adults and an additional free breakfast for one child under 12 years old. Don't miss the special discounts for laundry services and food & drinks which will make your stay even more special. With discounts of up to 30% on room prices, holidays with the family become more enjoyable.  This promotion is available at more than 100 hotels under Archipelago International, spread across the most popular destinations in Indonesia. Starting from Sumatra, Jakarta, West Java, Central Java, East Java, Bali, Kalimantan, NTT, NTB and Sulawesi. The booking period for this promotion runs from 1 June 2024 to 9 July 2024, with the stay period from 14 June 2024 to 9 July 2024. "We are thrilled to offer families an opportunity to make the most of their school holidays with our School Holideals promotion. Our aim is to provide a memorable and enjoyable experience for our guests, ensuring they can relax and create lasting memories without worrying about the cost," shared Chris Legaspi, Chief Commercial Officer of Archipelago International. This promotion underscores Archipelago International's commitment to providing exceptional value and service to its guests. By offering significant discounts and added benefits, the company aims to make luxury travel accessible to more families, enabling them to enjoy the best that Indonesia has to offer. Booking your dream holiday with Archipelago International is simple. Visit the promotions page, select your desired hotel and travel dates, and enter the promo code SHD30 to unlock the special discounts. Don't miss out on the chance to create unforgettable memories with your loved ones this school holiday season. With Archipelago International's School Holideals promotion, luxury and savings go hand in hand. Book your stay today and embark on a memorable adventure across Indonesia's stunning landscapes and vibrant cities. For more information and to make your reservation, visit the Archipelago International promotions page. For more information, visit www.archipelagointernational.com and follow @archipelagointernational on Instagram.   About Archipelago Archipelago International is Southeast Asia's largest privately-owned hotel management group with more than 45,000 rooms and residences in over 200 locations across Southeast Asia, the Caribbean, the Middle East and Oceania. A trusted hotel company with a long track record and award-winning brands including Aston, Collection by Aston, Alana, Huxley, Kamuela, Harper, Quest, Hotel NEO, fave, Nordic, Avanika, and Powered by ARCHIPELAGO. ​ archipelagointernational.com . Media Enquiries: Sari Kusumaningrum Senior Director of Corporate Communications & PR Archipelago International sari.k@archi.email

Balikpapan, 22 July 2024  - Archipelago International, the largest hotel operator in Southeast Asia, continues its Corporate Social Responsibility (CSR) efforts through the Archipelago Cancer Care Initiative (ACCI) in East Kalimantan. This initiative, in collaboration with several of its network hotels, including Aston Samarinda, Quest Hotel Balikpapan, and Hotel Neo Balikpapan, aims to support children battling cancer. This CSR event marks the third ACCI activity this year, following successful events in Banjarmasin and Surabaya. This initiative event at 20 July 2024 underscores Archipelago International’s and its affiliated hotels' unwavering commitment to aiding and supporting cancer patients, particularly children. This time, the focus was on Rumah Singgah Kanker Anak which located in Jl. Indrakila No. 53 Balikpapan is a shelter for cancer patients, which welcomed representatives from the management and hotel teams of Archipelago International in East Kalimantan. The hotels under Archipelago International also organized fundraising activities as part of the event series. These activities included a Weekend Charity at Samarinda Central Plaza Mall, where Aston Samarinda's management and staff hosted a food and beverage bazaar, a Preloved Sale, and a community gathering. Other fundraising events took place at Grand City, Lapangan Merdeka, and Gedung Parkir Klandasan Balikpapan, with Quest Hotel Balikpapan featuring a live cooking stand serving "roti pisang banjar." Additionally, Hotel Neo Balikpapan organized a food and beverage bazaar during the Bhayangkara Anniversary event at Grand City. Each hotel also hosted fundraising activities on their premises, inviting guests to contribute. All proceeds from these events were fully donated to Rumah Singgah Kanker Balikpapan. This series of events ran from early June to July 18, 2024. The donations collected for the ACCI event in East Kalimantan are cash money, food, and clothing support for the foundation. These donations were directly handed over to the foundation’s management in the form of cash assistance, basic necessities packages, and support for each child. The contributions are intended to help meet the needs of children with cancer. In addition to the donation handover, the ACCI event was enlivened by a Magic & Bubble Show by Cikobadut Samarinda. The Executive Chefs from the hotels under Archipelago International also participated by giving cooking demonstrations and interacting directly with the children from the foundation. The Executive Chefs collaborated to cook and also engage with the kids in making bento box creation, while the Food and Beverage team is also involved in making healthy juices for kids. "Cancer Care Initiative reflects our dedication to supporting one another, showcasing our commitment as we expand this corporate social responsibility program in Kalimantan. We are deeply involved in the well-being of the communities around us and demonstrate our care for them," said John Flood, CEO of Archipelago International. For more information, visit www.archipelagointernational.com  and follow the Instagram account @archipelagointernational . About Archipelago International Archipelago International is Southeast Asia's largest privately-owned hotel management group with more than 45,000 rooms and residences in over 200 locations across Southeast Asia, the Caribbean, the Middle East and Oceania. A trusted hotel company with a long track record and award-winning brands including Aston, Aston Collection Hotels, Alana, Huxley, Kamuela, Harper, Avanika, Quest, Hotel Neo, fave, Nordic, and Powered by Archipelago. ​ archipelagointernational.com . Media Contact : Sari Kusumaningrum Senior Director of Corporate Communications & PR Archipelago International sari.k@archi.email

Archipelago International proudly announces the forthcoming debut of its latest venture, the Aston Bintaro Hotel & Conference Center. Set against the dynamic backdrop of South Tangerang, this distinguished four-star establishment is poised to redefine accommodation. Aston Bintaro Hotel & Conference Center will stand as a testament to exceptional hospitality and refined elegance. Conveniently located at Jln. Cendrawasih Raya No 25, Bintaro Sawah Lama, the hotel's strategic positioning in the residential area of Bintaro, South Tangerang ensures both accessibility and exclusivity for its guests. Bintaro, situated approximately 15 kilometers from Jakarta, is rapidly evolving into a bustling area due to its proximity to the city center and various amenities such as Bintaro XChange Mall, Taman Kota, and integrated public transportation. Aston Bintaro Hotel & Conference Center emerges amidst the rapid development of Bintaro, introducing a fresh ambiance with modern facilities including Google Nest, a restaurant, a ballroom, and a swimming pool. Meticulously crafted to exceed expectations, the Aston Bintaro Hotel & Conference Center embodies a seamless fusion of comfort, convenience, and personalized service. Embracing a prime locale near the bustling Bintaro shopping center, the hotel offers a serene retreat amidst the urban pulse, catering to the discerning needs of business and leisure travelers alike. Excellent Accommodation for a Peaceful Stay Comprising 168 well-appointed rooms, the Aston Bintaro Hotel & Conference Center presents a diverse array of accommodations tailored to elevate the guest experience. From the indulgent comforts of the Superior Rooms to the panoramic vistas offered by the Deluxe Premier Rooms, each space is designed to provide a sanctuary of tranquility amidst the vibrant cityscape. Superior Rooms:  With 72 units, Superior Rooms offer a comfortable retreat with luxurious beds, marble bathrooms, free WiFi, Google Nest facilities and SmartTV with a variety of channels. This accommodation prioritizes relaxation and modern connectivity, ensuring a stay that suits the needs of today's travelers. Deluxe Rooms:  Luxurious facilities with a total of 24 units, including luxurious beds, marble bathrooms, free WiFi, Google Nest, and SmartTV with local and international channels, are the hallmarks of Deluxe Rooms. This room type balances luxury with practicality, emphasizing a commitment to a classy stay. Deluxe Premier Room:  Enhancing the experience with a spacious layout with a total of 40 units and beautiful views, the Deluxe Premier Room combines modern facilities with room design, equipped with Google Nest facilities. Ideal for those seeking a greater level of comfort and aesthetic appeal. Junior Suite:  With an area of 60 square meters and a total of 24 units, the Junior Suite provides guests with additional space and amenities, including complimentary drinks, coffee makers, plush robes, and Google Nest technology, contributing to an environment that combines practicality with refined coziness. ASTON Suite:  At the pinnacle of luxury with a total of 8 units, the ASTON Suite stands out with its sleek design and city views. Complete amenities and integrated Google Nest amenities characterize this suite, creating an environment that embodies sophistication and luxury. Facilities Exceed Expectations ASTON Bintaro Hotel not only offers comfortable room accommodations but also various facilities designed to meet every need: Culinary Experience : Kasuari Restaurant serves delicious dishes harmonizing traditional local flavors with international cuisine. It offers a diverse menu featuring not only Indonesian specialties but also dishes from around the world. Ultimate Relaxation : The fifth-floor adult and children swimming pool as well as a mini water park, provides a refreshing outdoor environment for relaxation. Additionally, a relaxing spa is available to unwind after a long day. Fitness Center : Located on the third floor, the Fitness Center offers state-of-the-art equipment for those seeking rejuvenating workouts. Guests can enjoy complimentary access to these facilities during their stay at the hotel. Rajawali and Merpati Meeting Room:  Featuring flexible seating arrangements and partition options, this meeting room is equipped with amenities such as wireless broadband internet access, LCD projector, and audio system. The rooms cater to events of different capacities, reflecting the hotel's commitment to providing a versatile and professional environment for business meetings and conferences. "We are delighted to present the newest Aston in Bintaro, Our commitment is to provide an unparalleled experience, seamlessly blending contemporary comforts with genuine hospitality. Situated close to the bustling business and culinary district, Aston Bintaro offers an ideal setting for both leisure and business travelers. We invite everyone to stay at Aston Bintaro for an unforgettable experience." stated John Flood, CEO of Archipelago International . For More Information: For further details, please visit www.archipelagointernational.com  or follow @archipelagointernational  and @ astonbintaro  on Instagram. About Archipelago International Archipelago International is Southeast Asia's largest privately-owned hotel management group with more than 45,000 rooms and residences in over 200 locations across Southeast Asia, the Caribbean, the Middle East and Oceania. A trusted hotel company with a long track record and award-winning brands including ASTON, ASTON Collection Hotels, Alana, Huxley, Kamuela, Harper, Avanika, Quest, Hotel NEO, fave, Nordic, and Powered by ARCHIPELAGO. ​ archipelagointernational.com . Media Enquiries: Sari Kusumaningrum Senior Director of Corporate Communications & PR Archipelago International sari.k@archi.email